During my internship at JumpYard’s Support Office, I worked across brand communication, campaign production, social media, motion graphics and LED content. My work included adapting campaign material across multiple formats, creating social and launch visuals, and producing animations and graphics for large LED screens. For Jumpy, I developed brand guidelines, introduced a new headline typeface and explored a 3D interpretation of the existing mascot. I also contributed the copy line “No Stress, No Mess, Just Party,” which was selected for the final campaign.